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At the 8th Digital Dealer Conference, Brian Pasch, Sean Wolfington, David Boice and Ananth Godavari unveiled their partnership and new organization that is behind the Automotive Advertising Network (AAN).

The AAN was warmly received at a VIP reception at the Digital Dealer Conference that includes auto industry digital marketing pioneers as well as the next generation of digital marketing leaders. The Automotive Advertising Network is now accepting membership applications.

For a modest monthly membership fee, member dealers get unlimited leads for the cars that they sell. Dealers can also utilize the AAN press release publishing network and social media tools for Facebook, WordPress and other popular platforms.

Watch The Video

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For additional information on dealer membership visit: www.automotiveadvertisingnetwork.com

PCG Digital Marketing announced today three new digital marketing services specifically designed for savvy automotive retailers that seek to leverage social media, consumer review portals, search marketing and paid advertising strategies to expand their brand(s) online.

The three monthly marketing packages offer a comprehensive approach to digital marketing for car dealers.  PCG Digital Marketing’s proven strategies in Search Engine Optimization, content marketing, Internet Reputation Management, social media and now inventory advertising raise the bar for the automotive industry.

The core PCG monthly Digital Marketing Package offers dealers a powerful combination of off-site and on-site marketing and search engine optimization strategies which include customized microsite development, a complete Google compliance review of their current site, online Press Release distribution, blogging, content development, social media management and more.  Their core monthly digital marketing package is priced at $1,195 per month.

In addition to PCG’s core Digital Marketing Package, dealers can now enhance their digital marketing strategies with three new packages:

• Internet Reputation Management  (IRM) – $595/month
• Google Adwords Management (GAM) – $400/month
• Automotive Advertising Network (AAN) – $995/month *

Monitoring Car Dealer Reputation Scores

According to Brian Pasch, CEO, “Internet Reputation Management will be one of the key metrics for success in 2010 and beyond.  Mobile phone apps that reward consumers for on-site reviews make a clear case why dealers in 2010 need a reputation management policy and strategy.”

The PCG’s Internet Reputation Management (IRM) package, priced at $595 a month, includes customized reputation management policies and procedures for dealers, design of a Reputation Management Portal (RMP) and full reporting that monitors each month the dealer’s online reputation scores.

PCG’s IRM team also assists dealers with contacting customers to participate in online review websites.  The assistance provided by PCG and the creation of a Reputation Management Portal (RMP) simplifies the process of engaging customers to post online reviews.

Innovations in Car Inventory Advertising

The Automotive Advertising Network (AAN) consists of a network of car inventory advertising websites that target national, regional and local search phrases that consumers use to research new and used cars.  The AAN features hundreds of regional websites containing automotive buying news, tips, resources which also advertise local dealer inventory.  (http://www.automotiveadvertisingnetwork.com)

In addition to the AAN’s network of regional and local websites, dealers can leverage and advertise their cars using CarPort App„¢, a software application that allows cars dealers to post their cars on social media websites and popular blogs like WordPress.  With CarPort App„¢ car dealers can leverage the search engine power of blogs to write about the cars they sell and include sample inventory inside the blog post.

CarPort also allows dealers to create a custom tab on their Facebook Fan Page which displays cars that are in stock and ready for sale.

The AAN package is currently being offered at a Founding Member price of $995 per month. The AAN provides unlimited leads at one low monthly price.

Dealer professionals who would like to learn more about the enhanced monthly marketing packages can contact PCG Digital Marketing at 732-450-8200.

PCG Digital Marketing was recently recognized by DrivingSales.com, the leading Automotive Social Media website as a Top Rated SEO Vendor.

The Automotive Advertising Network (AAN), the most innovative way for car dealers to advertise their cars online, focuses on developing the best experience for online shoppers as well as iPad users.

The AAN, is compromised of national, regional and local advertising websites that offer car dealers unprecedented visibility for the cars that they sell. The AAN includes both new and used cars that are for sale at reputable car dealers nationwide. The Automotive Advertising Network does not list cars sold by individual consumers as a protection for car buyers.

The Automotive Advertising Network’s national car sales portal is located at www.cardealersale.com and lists all cars that are available for sale from member dealers. The website is designed for the optimal consumer experience for Internet shoppers. The site has also been optimized for the new Apple iPad.

When the CarDealerSale.com website is accessed by iPad users, the car detail pages utilize the full screen capabilities of the iPad. The AAN is the first optimized website for car dealer inventory advertising by eliminating distracting advertising banners on car detail pages and utilizing the iPad’s full screen capabilities. Since car listing pages are free from ads, the details fit perfectly on the iPad’s attractive display.

In addition to the national exposure car dealers will have on www.cardealersale.com, their cars will also be listed on the Automotive Advertising Network’s brand specific and regional and local websites. The AAN allows member dealers to advertise their cars nationally as well as locally to match the search behavior of consumers in their primary market area.

In addition to advertising their cars, trucks or SUV’s in stock online, the AAN provides the CarPort App„¢ which allows dealers to post their inventory on Facebook and popular blog platforms that include WordPress, Blogger and TypePad. The CarPort App„¢ gives car dealers unprecedented advertising opportunities to leverage social media platforms to publish content and integrate the cars that they sell.

The CarPort App„¢ seamlessly also integrates into a Car Dealer’s Facebook Fan Pages using a separate tab to research cars that are in stock for any member in the AAN. The functionality allows dealers to place their inventory one-click away from consumers who visit their Fan Page without over-selling their cars in their Facebook Wall postings. This is the perfect balance of becoming a Trust Agent by not pushing cars in daily updates on their Facebook Wall.

The Automotive Advertising Network is open to call new and used cars dealers in the United States and Canada and is offering special promotional pricing until June 1st. For additional details contact PCG Digital Marketing at 732-450-8200.