Brian Pasch, CEO of PCG Digital Marketing, and DealerRefresh.com will host an informative Search Marketing webinar for automotive professionals on June 22^nd from 10am-12pm.  The webinar will highlight Google Analytics and Webmaster Tools and how these tools can be utilized to increase traffic, leads and sales to a dealer’s web properties.

The June 22^nd webinar will explain in-depth Google Analytics, Google Insights for Search and Google Webmaster Tools, three tools that must be utilized by Internet sales managers. The webinar will help dealer professionals understand what the Google data is indicating and how to use it to power up their website traffic and conversion numbers.

Attendees of the webinar will learn how to create more effective digital marketing strategies by using the free information Google provides. “The art of effective digital marketing is to know what the Google reporting data is telling you, says Pasch. “During the webinar I will demonstrate a number of strategies that can turn the data reported from these tools into actionable strategies to improve traffic to a website.

The webinar will be held on Tuesday June 22, 2010 from 10:00 am “ 12:00 noon. The cost is $25 per dealership rooftop login.   Early registration is encouraged as the event is expected to sell out quickly.

Register online for the Google Analytics Search Marketing Webinar

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Tags: Google Analytics, google insight for search