Each week, PCG Digital Marketing recaps all the stories you missed in Internet marketing, SEO, and technology:
The new LinkedIn company page is finally here! Hubspot’s Corey gives five great examples of companies how have updated to the new page that all businesses should check out. Review some interesting tips and tricks for making the most out of LinkedIn company pages.
Vanessa Au, 10 Creative Ways to Use Instagram for Business
With over 80 million users and counting, Instagram is still skyrocketing on the social media popularity chart. Social Media Examiner’s Vanessa offers some key tips to giving your business extra visibility and better engagement within the Instagram community. Find out exciting ways you can take your business’ Instagram account to the next level.
Patricia Ricco, AIP Instructors Announced to Teach New Curriculum
Dr. Pete, Why Big Content Is Worth the Risk
Resources that go beyond the narrow bins of blog posts, videos and infographics are considered “Big Content.” SEOmoz’s Dr. Pete believes that time should be spent towards content that has true staying power and drives.
Google confirmed on September 27, 2012 that they released the 20th Panda algorithm update. This update is fairly major because it impacts 2.4% of English search queries and is still rolling out. Get all the details from Search Engine Land’s Barry Schwartz.
Barry Schwartz, Google Home Page Ads Only Bother 26%
Barry Schwartz, this time on behalf of Search Engine Roundtable, ran a poll to find how people feel about the advertisements on Google’s home page. Over 200 responded and the results were very interesting. See how people really feel about Google home page ads.
Cindy King, LinkedIn Endorsements: This Week In Social Media
People can now endorse their coworkers’ and peers’ skills on LinkedIn. Twitter will now send emails to notify you on who you might want to follow. Gmail and Google+ Events provide even more ease for Google+ users. See these updates and more from Social Media Examiner’s Cindy.
MarketingProfs, How to Get the Popular Kids to Share Your Content
You have a fiercely loyal audience that loves your content. Folks share it with their networks, provide feedback, and help generate leads. Problem is… your mighty audience is mighty small. The MarketingProfs take note from Copyblogger’s Danny Iny and offer tips to finding a broader audience for your content.
Exact match domains have always been the source of a lot of contention among SEOs. For quite some time, EMD’s have offered a competitive advantage for SEO’s who understood how to use them.
PCG In The Community
Each week, we will showcase how the team at PCG gives back to the community and donates their time and resources to causes they truly care about.
Mandy Saffer, PCG Team Member Helps Raise Money For Worthy Causes
The Christ Church in Middletown, New Jersey is set to kick off the semi-annual Calico Fair on Friday, October 5 and Saturday, October 6. The Calico Fair is a fundraiser for some deserving charities in the area, such as Family Promise. Nicholas Casci of PCG Digital Marketing is excited to lend his hand and make this fair the best event yet.