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What’s Happening In Internet Marketing: January 4, 2013


Top 10Lisa Salabritas, Top 10 of the Top 10 of 2012

2012 has been a pretty crazy year. With Hurricane Sandy and the Sandy Hook school shooting still on the top of many minds, it’s been easy to forget about those other big moments – such as the Presidential Debates and Facebook going public – that happened in the past 12 months. Luckily, PCG’s Lisa has created a list of the best of the best Top 10 lists for everything about 2012.


Brian Pasch, Top 5 Predictions For Automotive Retail Marketing

2013 is here and Brian has made predictions for what will happen in automotive retail marketing. One prediction is that dealers will realize that CDO is more of an urgent need than SEO. Check out his article to see the other four and what it could mean for you.


FTC GoogleGreg Sterling, FTC Closes Google Antitrust Case: “Law Protects Competition Not Competitors,” Not Enough Evidence To Prove “Search Bias”

After 19 months of investigation, political maneuvering, lobbying and intense speculation the FTC has closed its antitrust investigation of Google. Google comes away largely unscathed from the process. Greg from Search Engine Land explains this important case.


Cindy King, 21 Social Media Predictions for 2013 From the Pros

Last week, we gave readers the top social media predictions from January 2012. This week, Social Media Examiner’s Cindy complies predictions for what will come to social media in 2013 from 21 pros in the industry.


Google PenguinBarry Schwartz, 94% Of Google Penguin Victims Did Not Fully Recover

A few months ago, Search Engine Roundtable’s Barry took a poll asking if people had recovered from Penguin, Google’s link based algorithmic filter. 64% of those who responded to the poll were hit by the Penguin update. Barry determined who of those people had recovered since the first, second and third updates.


Rand Fishkin, 10 Predictions for Inbound Marketing in 2013

SEOmoz’s Rand makes yearly predictions and performs an analysis on them to see if they were correct. If he scores high enough, he allows himself to make predictions for 2013. In this post, he breaks down his 2012 predictions and gives his insights of what’s to come in SEO, search, social, content, PR, CRO and more.


HubspotCorey Eridon, A Breakdown of All Your Website’s Traffic Sources (What means What?)

Hubspot’s Corey knows the company is always telling readers to measure their marketing efforts with analytics, evaluations, budget overview and more. Although, it’s easier to do these things when it’s truly understand what the things that are being measured really mean.


Jesse Noyes, 2012’s Top Lessons for B2B Marketers

MarketingProf’s Jesse has complied eight lessons from 2012 that B2B marketers can use to benefit their businesses. Lessons include “events have unexpected benefits” and “more isn’t always better.” Check out all eight lessons and prepare for a successful 2013.


CatmojiChris Taylor, Cats Get Their Own Social Network

Love them or hate them, cats are dominating the Internet, specifically social media sites. Videos, memes and more are being shared daily and have a following unlike any other. Now, cats are getting their own social network. Mashable’s Chris explains.


Brian Honigman, 3 Ways to Grown an Instagram Community

Is your business effectively using Instagram? 40% of top brands have adopted Instagram as part of their marketing strategy because it gives businesses a personal touch through visuals among other benefits. Brian of Social Media Examiner offers three tips on how to strengthen community management efforts on this social media site.

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