Blog

PCG has already reported on the power and importance of the Google +1 button. Needless to say Google has strongly emphasized the value of the + One button. However, many of you still do not have a Plus 1 button on your website. You need to be relevant, recommended, and found, and the Google Plus [...]

Last week I posted an article to show dealers how to update Google Places to create a measurement for the number of clicks to your website you get inside of Google Analytics. (Read Part I) This code will help “clean-up” the visitor traffic reports that are being attributed the other sources. This will be important [...]

The new Google AdWords Certification program features a more rigorous exam process designed to provide a comprehensive and up-to-date strategy-focused training and certification on the latest tools and best practices for managing AdWords accounts.

Brian Pasch, CEO of PCG Digital Marketing, and DealerRefresh.com will host an informative Search Marketing webinar for automotive professionals on June 22nd from 10am-12pm.  The webinar will highlight Google Analytics and Webmaster Tools and how these tools can be utilized to increase traffic, leads and sales to a dealer’s web properties. The June 22nd webinar [...]