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Category Archive for: ‘Internet Reputation Management’

  • Yelp reviews lawsuit

    Protect Your Business: Anonymous Yelp Reviews and Your Rights

    You know that online reviews are important, but did you know that they really can have an effect on foot traffic – and sales? See how one man’s small business is suffering so badly that he’s taken Yelp to court.

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  • Negative Tweets

    Customer Service Is The Key To Loyalty

    If you work in a customer-centric business, you know this: the customer is always right. Listen to what your customers say, thank them, reward them and simply interact with them to keep them coming back, both online and offline.

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  • website mistakes

    Four Common Website Mistakes that Hurt Your Business

    Your website is the first impression of who you are as a company. Don’t fall into a trap of one of these common mistakes!

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  • Online Experience

    IRM: A Real Life Story

    We’ve been hearing time and time again that in this new age of technology and connectivity through social media it’s key to build relationships with past, present and potential customers. Some people may not believe this to be true but I personally had an experience a few weeks ago of an online interaction that turned me into a loyal customer.

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  • bad reviews

    If You Can Find It, So Can Your Customers

    The world of business is faster paced and more diverse than ever before. Even if your brick and mortar storefront is the pride and joy of your business, you can’t ignore the vast potential for interaction that the Internet creates; your customers certainly won’t.

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  • reputation marketing

    Take a Proactive Approach to Reviews with Reputation Marketing

    Sure, it’s important to know what your customers are saying about your business online. With a proactive approach, though, it’s possible to turn these reviews into marketing materials.

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  • Google Plus Local Dashboard

    Google Update Proves That Reviews Are More Important Than Ever

    Have you seen the redesigned Google Places for Business Dashboard? One thing is for sure: Google is placing an importance on reviews for businesses!

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  • Bad Review

    Bad Reviews Are Only Part of the Battle

    No one wants to see a bad review of their business come up when searching for their name online. Prove that you’re more than that one bad review by leveraging the good ones!

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  • Reviews 200

    Everyone Wants To Be A Review Platform

    By Brian Pasch What do you want to be when you grow up?  It seems that a common response for many popular website properties is a review platform.  Some cynics might even say that some Internet companies are really advertising companies parading as “review” platforms. …

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  • Google Roibot Small

    Google Local Reviews Cut In Half Today

    By Brian Pasch The alarm bells were going off today for dealers using ROI-BOT alerts.  It looks like Google engineers made a change to the Google reviews “counter” that shows on Google+ Local listings and in SERPs.   The number of reviews, for dozens of …

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