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Posts filed under: SEM

Time to Unleash “The Power of Connected Marketing”

Now that customers are encountering your brand on several different platforms, having a connected marketing message is more important than ever. Learn how to unify your marketing efforts in Glenn Pasch’s new book, “The Power of Connected Marketing.”

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Case Study Power Ford

Power Ford Increased Lead Traffic % increase in organic traffic % increase in pages per session + leads from paid search within a year PCG and Power Ford joined forces in January 2014 after their General Manager, Darin Wade, heard [...]
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PCG Does SMX: What We Learned at the Search Marketing Expo

The PCG team recently had the opportunity to attend SMX East in New York City! Read about some of the things they learned at this awesome event.

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Save Money, Hire An Expert

If you think you can manage your dealership’s paid search accounts without hiring an agency, take a moment to read our seven reasons why your dealership needs a paid search expert.

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Is Your Company Running a Remarketing Campaign?

Remarketing, huh yeah. What is it good for? Absolutely nothing… Well, that’s not true at all, but I didn’t want to change all of the lyrics to Norman Whittfield and Barrett Strong’s famous song “War.” So remarketing…what exactly is this […]

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Things to Avoid When Shopping for a New Vendor

Shopping around for a new vendor? Check out PCG’s latest blog for some things you should avoid when looking for a new digital marketing partner.

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Client Testimonial: BIO-key International

We helped to take BIO-key International’s SEO and SEM strategies to the next level. Check out their testimonial (it rhymes!)

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Google’s New Callout Extension: The Basics

Google’s new callout ad extension can help take your dealership’s paid search campaign to the next level. Learn more about this update in our latest blog post.

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SEO vs. SEM: A Digital Marketing Duo

Search Engine Optimization and Search Engine Marketing are similar, yet different at the same time. Check out our simple guide to learn how they can work together to enhance your online marketing efforts.

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The Power of Ad Extensions: Reach Your Customers Like Never Before

Google AdWords provides a unique way to advertise their business in a way that allows the consumer direct access to the product or services being offered. Stand out from competitors using the same strategy with AdWords Extensions!

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