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August 22nd, 2011
PCG Digital Marketing, New Jersey’s fastest growing Internet Marketing Agency, today announced the addition of text message mobile marketing to their repertoire of digital marketing services. Statistics site that over 98% of mobile users open text messages, making this form of communication one of the most effective for car dealers.
With PCG Mobile, dealers can customize and send short, personalized messages to highly segmented groups of customers in real time. The user-friendly system allows for the sending of special, unadvertised coupons and savings as well as timely service and appointment reminders.
Using text messaging to communicate with customers has many benefits. Text messaging is unobtrusive, so customers can view and respond to the message when it’s convenient for them. Text messages are precise. Dealers don’t have to worry about the customer writing down any information, dates or times. All of the pertinent details are included within the text message itself. And finally, a study conducted in over 17 markets by the Potratz Partners Agency concluded that 88% of adults ages 45 years and younger prefer text message communication over a phone call or email.
With the mobile marketing package offered by PCG Digital Marketing, dealers will receive compelling point of sale materials, extensive training on how to leverage the texting platform and monthly reporting and insights.
For more information call Matt at 732-450-8200 ext 3.
Posted in Automotive Digital Marketing, Text Message Marketing | Comments Off
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