Devin Jones

Devin is in charge of PCG’s Search Engine Marketing and Remarketing products. After less than a year at PCG, he has established the web analytics metrics that our SEO team reports and rebuilt the paid search and display advertising products from the ground up. He has lead PCG’s charge to excellence in insights into data and quantitative methods as well as conducting cutting edge industry research.

Some of the projects Devin is currently researching are the monetary valuation of website traffic, estimating the click through rate of organic search results within the retail automotive industry, and automating an optimization algorithm for paid search campaigns. Devin is certified by Google in all Adwords specializations and studied Mathematical Statistics, Economics, and Operations Research at Rutgers University.

In his free time, Devin pushes his own limits not only in the quantitative methods, but also in kiteboarding and surfing.

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