Marc McGurren joined as PCG’s consulting division as a partner in January 2012. Formerly he was the Internet Director for the Jerry Durant Auto Group located in Weatherford, TX. He is a graduate of Angelo State University (BBA, 2001), Dallas Theological Seminary (MA/BS, 2003), and the NADA Dealer Candidate Academy (2010).
During his time at the dealership, Marc was featured on the cover WardsAuto Dealer Business Magazine for his strategies on being one of the top General Motors Internet dealerships in the country. He is a regular contributor and former community editor for Drivingsales.com, speaker at multiple automotive conferences including the Digital Dealer Workshops, AutoCon, Driving Sales Executive Summit, and the Digital Marketing Strategies Conference.
With more than 7 years of automotive experience he has held positions that range from Salesperson, Sales Manager, Finance Manager, General Manager, Assistant Service and Parts Director, as well as Internet Director. His passion and desire to execute digital marketing strategies is contagious and his track record of “you can’t fix what you don’t know” helped the his former employer have their best year ever and sell over almost 11,000 vehicles in 2011.
Now as a partner with PCG he has helped dealerships all across the country do the same; sell more cars through PCG’s proven processes, training, and best practices.