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A recent study found that found 23% of all time spent on the internet was through mobile devices.By using a separate campaign for mobile device targeting, you can identify how people are clicking on your site.

As we approach the last quarter of 2011 it is a great time to stop and ask if YOUR advertising strategy is yielding the best results for the money they invest.  We’ve been told to review our personal investment portfolios each quarter but do you carefully inspect the returns from our automotive marketing investments each quarter? In order to help [...]

On August 14, 2011 an amazing team of digital marketing and social media experts will be coming to St. Louis to offer dealers the opportunity to refine their advertising and marketing strategy. The recent changes with Google Places make a strong case why dealers need a marketing strategy that is continually updated based on market [...]

Car dealers have an increasingly challenging task ahead of them as they have to continue to evaluate the latest digital advertising platforms, services, and related technology. It is not uncommon for dealer principals to say that they are “sticking to what worked in the past because they have no patience and specific strategy as they [...]

PCG Digital Marketing announced today three new digital marketing services specifically designed for savvy automotive retailers that seek to leverage social media, consumer review portals, search marketing and paid advertising strategies to expand their brand(s) online. The three monthly marketing packages offer a comprehensive approach to digital marketing for car dealers.  PCG Digital Marketing’s proven [...]