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Posts tagged with: cars.com

Can Car Dealers Evolve To Become Lead Providers?

Dealer’s shouldn’t cancel third party classifieds or lead providers because of another dealer’s decision or the Automotive News article. On the other hand, dealers should not feel obligated to use third party classifieds out of fear of the negative impact they could experience if they canceled services.

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Evaluating Automotive Inventory Advertising Services

Car dealers have an increasingly challenging task ahead of them as they have to continue to evaluate the latest digital advertising platforms, services, and related technology. It is not uncommon for dealer principals to say that they are “sticking to […]

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